MDM The acronym MDM features regularly in articles, reports and statistics related to imported meat products. MDM refers to mechanically deboned meat and is often also referred to as MRM (mechanically recovered meat), MSM (mechanically separated meat), MDT (mechanically deboned turkey as well as MDC (Mechanically deboned chicken) The final product is presented in a fine mince meat format which is the balance of the A-Grade chicken carcass. The meat is removed from the bone by using extremely technically advanced equipment which separates the bone from the meat tissue without damaging the protein fibre. The objective is to optimize recovery and yield of the remainder of the carcass efficiently and effectively once the primal cuts have been removed. The myth that MDM contains offal’s, heads and feet or other B-Grade raw material is totally devoid of truth.. The mince, thus processed is used in the manufacture of processed meat (polonies, viennas and russian sausages and continental products. It is very important to note, that all MDM is imported as there is no domestic production in South Africa. Domestically the raw material used to extract the MDM mince is sold at significantly higher prices than the cost of MDM in it’s bone-in state in South Africa . This product is generally referred to as “Soup cuts or soup packs”. Products produced from MDM are therefore produced at a significantly lower cost and are regarded as a staple affordable protein to the poorer segments of our population. The following represents MDM volumes imported into South Africa over the six year period, 2006-2011: Year Metric tons 2006, 76,907mt, 2007, 92682mt, 2008, 92,408mt, 2009 82,266mt, 2010 101,225mt, 2011 122,391mt. Approximately 90% of the above imports were sourced from Brazil. Current import volumes of around 10000 tons per month are a clear indication of the critical role that MDM plays in the lives and eating habits of consumers. It also indicates its value and importance to the local food processing industry. As mentioned above, MDM is not manufactured in South Africa and therefore cannot reasonably or honestly be included in import figures that are compared to local production figures of poultry. Yet this is exactly what is regularly done when such comparisons are made by local industry in its attempts to demonize importers and exaggerate the volume and effects of imported chicken on the local market. This is both disingenuous and deceitful.